September 30, 2019

Salt Lake City skyline Utah at night
Travel

More Than a Skiing Destination: Why People Love Visiting Utah

Utah’s tourism is booming. According to the Utah Tourism Industry Association (UTIA), tourists spent $13.4 billion in 2018, which supported 133,000 jobs. The state’s successful marketing campaign, which began in 2013, has increased the number of visitors by a half-million every year. The campaign targeted people in North California, who greatly contributed to the state’s

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